You’re tasked with hiring new employees, so you need to learn the best ways to post job openings. We’ll discuss what you must know to attract top talent with your job postings fast. You’ll be onboarding your new team members before you know it!
One of our favorite places to post job openings is on ZipRecruiter. ZipRecruiter also has a resume database that allows you to search for potential employees! You can get started with ZipRecruiter for free.
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The Best Places To Post Job Openings
When it’s time to fill an open role, you need to develop a recruiting strategy that fits your company’s budget and goals. A big part of that strategy includes where to list your firm’s available positions. Here are the best places to post job openings:
Job Boards
Job boards are very popular spots to advertise your open positions. When you post your job, countless potential candidates will see it and may apply. However, not every job board is well-suited for every role. Several of them cater to specific types of positions. Here’s a list of job boards for you to explore:
- General Job Boards: ZipRecruiter, Monster, CareerBuilder, Indeed
- Creative Job Boards: Behance, Dribbble, Authentic Jobs
- Media/Communications Job Boards: Mediabistro, FOLIO
- Tech Job Boards: Dice, Github, Stack Overflow
- Hospitality Job Boards: Poached, RestaurantZone, Hcareers
- Finance Job Boards: eFinancialCareers.com, BrokerHunter
- Legal Job Boards: Lawjobs.com, LawMatch, The Legal Career Network
- Healthcare Job Boards: CareerVitals.com, HospitalCareers.com, NursingJobs.com
- Intern Job Boards: College Recruiter, CareerRookie, InternJobs.com
- Startup Job Boards: AngelList, StartupHire
- Nonprofit Job Boards: Idealist.org, Philanthropy News Digest
- Remote/Flexible Work Job Boards: FlexJobs, We Work Remotely
Did you know there are even more job boards out there? If you need other options, run a quick internet search for industry-specific websites. For example, if you need to hire a retail store manager, search for: “retail job board.” There are also free job posting sites.
LinkedIn is the professional social media platform, boasting 740 million members. Many job seekers are active on the website, so posting your opportunity there is sure to attract a lot of attention. Listing your job is simple, and you can manage and interact with candidates directly on LinkedIn. Plus, you can post a job for free or pay to promote it and increase the number of people who see it.
For more information, check out our LinkedIn review.
Social Media
Social media platforms have millions and billions of active users. (Facebook alone hosts more than 2.5 billion people on the site every month!) That means your ideal candidates are probably using these websites, and your company should post job openings on them.
Doing so will help you reach active job seekers looking for work and passive talent scrolling through their feeds. Posting a job is usually a straightforward process, but you should become familiar with each platform’s best practices. Typically, you’ll be able to view and manage applicants directly on each site. Generally, you can post your job for free with the option of boosting your listing for greater visibility.
For more details, learn how to post a job on Facebook.
Local/Regional Publications
Even though the internet expands your talent pool exponentially, it sometimes makes sense to target local candidates. Local candidates don’t have to relocate, which saves your company a considerable sum. Plus, you won’t have to wait as long for your new hire to get started.
To catch the eye of nearby professionals, post your job in local or regional newspapers. Try to get your listing in publications with a print version and an online presence. For an added boost, consider creating a local Craigslist post.
Trade/Niche Publications
Just like with niche job boards, listing a role in trade or niche publications can help you recruit specific types of professionals. That’s because your prospective candidates are reading them to stay up to date in their fields. While you probably won’t get many applicants from your job post, the ones you do get are more likely to be a good fit.
Two examples of trade publications include U.S. Banking (for bankers) and Publishers Weekly (for those in the publishing industry). Chances are, your industry has a prominent trade magazine you should check out. To find it, do an internet search for: “{insert industry} trade magazine.”
Internal Communications
Before you attempt to source external candidates, be sure to look inside of your firm first. You may have an employee who’s ready to take the next step or make a change. Promoting from within (or helping a team member make a desired lateral move) is a huge morale, engagement, and retention booster because all employees will take notice and see a future with your organization. To solicit this internal talent, post open roles in common areas within the office and share them via email.
Pro Tip: If you don’t have the talent you need in-house, ask your employees for referrals to other professionals they know.
Alumni Networks and Vocational Schools
Posting a job with alumni networks and vocational schools can help you hire specialized talent. That’s because both connect you with prospective employees who have the education and skill set your company needs. You can target recent graduates for your entry-level roles or more seasoned professionals looking to their alma mater for career assistance.
Why Is It Necessary To Post Job Openings In Multiple Places?
As a recruiter, you must post your job openings in multiple places. Doing so will increase the number of views your job advertisement receives, which will result in a larger applicant pool. Attracting many job candidates early on will help you fill your open position faster, saving the company money and making operations more efficient.
Frequently Asked Questions
What is the best way to advertise a job opening?
The best way to advertise a job opening is to make sure your ideal candidates see your listing. You can do this by posting your job in several places they tend to look, such as social media, job boards, job fairs, etc.
Where do most employers post jobs?
Most employers post jobs in places like Indeed, LinkedIn, Facebook, and ZipRecruiter.
How can I recruit employees for free?
You can recruit employees for free by posting your job on social media and free job boards, by attracting organic website traffic to your careers website, or by reviewing past applicants within your applicant tracking system.
Where is the best place to advertise a job?
The best place to advertise a job depends on what position you’re trying to fill. But, in general, you should promote your open roles on job boards and social media, in local and trade publications, and with area colleges and alumni associations.
Bottom Line
When you have open roles to fill, it can be daunting to figure out the best ways to post job openings. But, now, you should be able to craft a job posting strategy that meets your company’s unique needs. If you need a little extra help, ZipRecruiter is here.
Check out ZipRecruiter’s resume database to sift through the profiles of candidates that are looking for an opportunity like yours.
If you’re in the market for a new job, or just want to get your resume up-to-date, consider using a professional resume writing service to stand out from the crowd.
